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	<title>Online Seller&#039;s Resource &#187; Google</title>
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	<link>http://blog.skipmcgrath.com</link>
	<description>Helping Online Sellers Make Money on eBay and the Internet</description>
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		<title>I Have Negotiated a Special Discount for My Readers on Two great Products.</title>
		<link>http://blog.skipmcgrath.com/2008/08/i-have-negotiated-a-special-discount-for-my-readers-on-two-great-products/</link>
		<comments>http://blog.skipmcgrath.com/2008/08/i-have-negotiated-a-special-discount-for-my-readers-on-two-great-products/#comments</comments>
		<pubDate>Sun, 31 Aug 2008 22:22:40 +0000</pubDate>
		<dc:creator>Skip McGrath</dc:creator>
				<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://blog.skipmcgrath.com/public/item/212074</guid>
		<description><![CDATA[Auction Acrobat to Create, Sell and Deliver Information Products on eBay and Google Snatch to Deliver Free Qualified Visitors To Your Website It&#8217;s Labor Day Weekend and I am trying not to work. I just made up a batch of Skip&#8217;s Dirty Rice to take to a BBQ later this afternoon and while that is cooking I [...]]]></description>
			<content:encoded><![CDATA[<p>Auction Acrobat to Create, Sell and Deliver Information Products on eBay and Google Snatch to Deliver Free Qualified Visitors To Your Website</p>
<p class="MsoNormal" style="MARGIN: 0in 0in 10pt"><span style="FONT-FAMILY: "><span style="color: #000000;">It&#8217;s Labor Day Weekend and I am trying not to work. I just made up a batch of Skip&#8217;s Dirty Rice to take to a BBQ later this afternoon and while that is cooking I though I would do a quick blog post.</span></span></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 10pt"><span style="FONT-FAMILY: "><span style="color: #000000;"> I found two great new products for my readers: Google Snatch and Auction Acrobat. I bought both of them with my own money first and after playing with them, I contacted the authors and negotiated a great discount for my readers.</span></span></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 10pt"><span style="FONT-FAMILY: "><span style="color: #000000;"><strong>Auction Acrobat</strong></span></span></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 10pt"><span style="FONT-FAMILY: "><span style="color: #000000;">Let’s talk about Auction Acrobat first. As you know eBay changed the rules so that they no longer allow eBooks, videos and other electronic products to be delivered electronically on eBay. If you want to sell information-based products, you now have to deliver them physically in printed form or on a DVD or CD.<span style="mso-spacerun: yes"> </span>Auction Acrobat is a really cool system.<span style="mso-spacerun: yes"> </span>I contacted the originator, Paul Podna and asked him if he would set up a special deal for my readers and he agreed.<span style="mso-spacerun: yes"> </span>If you act now, Paul is offering my readers $30 off.<span style="mso-spacerun: yes"> </span>But, you must </span><a href="http://www.auctionacrobat.com/skip.ag.php"><span style="text-decoration: underline;"><span style="color: #800080;">use this link</span></span></a><span style="color: #000000;"> to get the discount.</span></span></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 10pt"><span style="FONT-FAMILY: "><span style="color: #000000;">Many of my readers have wondered when I am going to update my training course, How To Create &amp; Sell Information Products on eBay and The Internet.  Everything in there is still applicable except you can no longer deliver your products on eBay electronically. Well Auction Acrobat solves this problem.  As for the course &#8211;I am working on a new revised version and hope to have it available by the middle of September.</span></span></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 10pt"><span style="FONT-FAMILY: "><span style="color: #000000;"><strong>Google Snatch </strong></span><span style="color: #000000;"><strong> </strong></span></p>
<p></span></p>
<p><span style="FONT-SIZE: 11pt; LINE-HEIGHT: 115%; FONT-FAMILY: "><span style="color: #000000;">A few weeks ago I purchased a system called Google Snatch. Although my web sites are ranked fairly high and I get a good amount of organic traffic, I still spend a ton of money on Pay-Per-Click (PPC) advertising.<span style="mso-spacerun: yes"> </span>Google Snatch is saving me a fortune.<span style="mso-spacerun: yes"> </span>This guy Latif, who lives in the UK, came up with a system to get tons of free traffic to your website without spending a dime on PPC. I bought it and tried it and its already working –and I am still only half-way through the techniques.<span style="mso-spacerun: yes"> </span>So if you have a website, or would like to set up a website to make money with affiliate marketing on generating traffic to make money from Google AdWords, instead of spending money with Google AdSense, check out Google Snatch.<span style="mso-spacerun: yes"> </span>I spoke with Latif and he agreed to a very temporary discount for my readers. This link will only give you the discount for a few days.<span style="mso-spacerun: yes"> </span>If you see this later and have to pay full price, I still suggest you go ahead as I did when I got the product –and still got my money’s worth. Best of all, if for any reason it doesn&#8217;t work out for you, Latif offers a full money-back guarantee. </span><a href="http://www.gsnatch2.com/SkipMcGrath/"><span style="text-decoration: underline;"><span style="color: #800080;">Click here to read about Google Snatch.</span></span></a></span></p>
<h3>See Also</h3>
<ul>
<li><a href="http://www.worldwidebrands.com/1/?kbid=7948" target="%quot;_blank%quot;">WolldWide Brands is running a special offer of $100 off on their service as a Labor Day weekend special.</a><br />
The only wholesale information source I recommend to find real dropshippers and light bulk wholesale sources for eBay and small website sellers</li>
</ul>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Generating Traffic to Your Website without Paying for Pay-per-click</title>
		<link>http://blog.skipmcgrath.com/2008/08/generating-traffic-to-your-website-without-paying-for-pay-per-click/</link>
		<comments>http://blog.skipmcgrath.com/2008/08/generating-traffic-to-your-website-without-paying-for-pay-per-click/#comments</comments>
		<pubDate>Thu, 14 Aug 2008 19:26:28 +0000</pubDate>
		<dc:creator>Skip McGrath</dc:creator>
				<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://blog.skipmcgrath.com/public/item/211091</guid>
		<description><![CDATA[I don&#8217;t often do a blog post to recommend a product, but this one is so cool and it stands to save me about $1000 a month on my Pay Per Click Advertising A few days ago I bought a product from a guy in the UK who goes by the name of Latif. It is [...]]]></description>
			<content:encoded><![CDATA[<p>I don&#8217;t often do a blog post to recommend a product, but this one is so cool and it stands to save me about $1000 a month on my Pay Per Click Advertising</p>
<p>A few days ago I bought a product from a guy in the UK who goes by the name of Latif. It is called Google Snatch 2.0. This is a much better updated version of something he published about a year ago.  Latif is one of the most successful affiliate marketers out there. A lot of people make money selling their training systems and eBooks about how to make money, but this guy really does what he teaches.</p>
<p>This info is valuable to anyone that own any kind of website. Whether you sell products or just do affiliate marketing, Latif will show you some really clever ways to generate tons of traffic without buying Pay-per-click ads. He even shows you how to create quick and dirty affiliate sites that can start generating income within days.</p>
<p>I used just two of this techniques on two of my websites and saw my visitor stats jump within two days &#8211;and it will only get better as the search engines continue index-in my site.</p>
<p>Here is some of what he claims the system will do and I can attest that his claims are true:</p>
<p>* 165 meaty pages full of insider, tactics Latif uses every single day to not only slaughter his competition but to dominate them in any market or niche</p>
<p>* Scientifically proven strategies for your Google domination that will guarantee free massive returns and you&#8217;ll never have to fear of advertising costs again</p>
<p>* Simple and free to use tools that others are paying every month for that will save you hours of manual work. What would take 9 hours now takes 5-10 minutes.</p>
<p>* Advanced blueprints to give you the advantage of never going wrong with overlooked techniques.</p>
<p>* Full master mindmap that will connect all the dots together for you once and for all and you&#8217;ll never have to &#8216;guess&#8217; if something will work or not.</p>
<p>* The gurus success formula they use to this very day which works day in day out regardless of the recession.</p>
<p>* The free &#8216;targeted&#8217; traffic report that blows away your competitors which you can leverage from absolutely free.</p>
<p>Not only that, Latif has even sent out another 3 bonuses with at least another 10 in the pipeline. Techniques informing you what to do if a site is falling in the ranks so you&#8217;ll never be short of free traffic again and that&#8217;s just in &#8216;one&#8217; report. Up to another 10 powerful unannounced bonuses coming along too.</p>
<p>I&#8217;m not exaggerating at all when I say this is the best manual on free traffic I have read to date.</p>
<p>==&gt;&gt; <a title="Get Traffic wihout PPC" href="http://mcgrrrrr.snatch2.hop.clickbank.net/" target="_blank">Read The Details on The Google Snatch Offer Here</a></p>
<p>What really sets it apart is that, it&#8217;s REAL and it works.  Latif is STILL using the very same techniques in this manual to generate literally thousands of dollars in profits every single month.</p>
<p>I am not going to claim you can or will make the kind of money he makes &#8211;first of all this is all he does for a living and he is a true expert. But,  The Free Click Formula gives you step by step instructions where it is absolutely impossible to fail if you take the time to learn the system and follow it.</p>
<p>==&gt;&gt; <a title="Google Snatch 2.0" href="http://mcgrrrrr.snatch2.hop.clickbank.net/" target="_blank">Read About Google Snatch 2.0</a></p>
<p>Right now he is offering the manual and the bonuses at a decent price, but this is selling so well he plans to raise the price after the introduction phase is over. So if this interests you, please take a look at it now.</p>
<p>Full Disclosure &#8211; Yes I make an affiliate commission if you buy this, but if you are one of my regular readers you know I am very careful about the products I recommend. I am very confident you will be happy with this product.</p>
<p>Skip McGrath</p>
<h3>See Also</h3>
<ul>
<li><a href="http://mcgrrrrr.snatch2.hop.clickbank.net" target="%quot;_blank%quot;">Get tons of free traffic to your website with Google Snatch</a><br />
Works on any type of website whether you are selling products, content or affiliate offers</li>
</ul>
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		<item>
		<title>Long Awaited Google Assassin Launches Today</title>
		<link>http://blog.skipmcgrath.com/2007/11/long-awaited-google-assassin-launches-today/</link>
		<comments>http://blog.skipmcgrath.com/2007/11/long-awaited-google-assassin-launches-today/#comments</comments>
		<pubDate>Tue, 20 Nov 2007 19:12:41 +0000</pubDate>
		<dc:creator>Skip McGrath</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[clickbank]]></category>
		<category><![CDATA[Google adsense]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[google assassin]]></category>

		<guid isPermaLink="false">http://blog.skipmcgrath.com/public/item/190188</guid>
		<description><![CDATA[The author of Day Job Killer and Project X is at it again. His latest product, Google Assassin launches today at Noon Pacific and 3 PM Eastern Some of you may remember that I helped Promote the highly profitable Google AdSense program Day Job Killer earlier this year.  That was followed by Project X that showed [...]]]></description>
			<content:encoded><![CDATA[<p>The author of Day Job Killer and Project X is at it again. His latest product, Google Assassin launches today at Noon Pacific and 3 PM Eastern</p>
<p>Some of you may remember that I helped Promote the highly profitable Google AdSense program Day Job Killer earlier this year.  That was followed by Project X that showed ordinary folks how to copy the really successful online affiliate marketers and AdSense gurus.</p>
<p>I used both of those programs to make money from clickbank ads and Google AdSense.  I also used Chris&#8217;s techniques to improve sales from my own AdWords program to promote my products.  Just that one technique easily paid for his course many times over.</p>
<p>Like anything out there on the web once a lot of people start doing it these techniques become highly competitive. The other problem is just the work involved.  Now Chris has come out with Google Assassin that automates the whole process of affilaite marketing and pay per click advertising.  The new system actually includes tools &#8211;some that reside on your computer and some that reside on his server.</p>
<p>Its a bit complicated to explain, so the best thing to do is <a title="Google Assassin Flash Video" href="http://tinyurl.com/366u5j" target="_blank"><span style="text-decoration: underline;">watch the video.</span></a> The neatest thing about this program is that you can use it to make some spare change by spending an hour or so getting everything set up and then put it on autopilot.  Or, if you really want to work at it, you can make some really serious money.</p>
<p>This is not for everyone.  If you are just getting started or struggling with your eBay business, just keep working on that.  But if you have some spare time and would like to make some extra money &#8211;this is a very simple system to set up and run.  You can watch a short flash video <a title="Google Assassin Video" href="http://tinyurl.com/366u5j" target="_blank"><span style="text-decoration: underline;">here</span></a> that explains everything.</p>
<h3>See Also</h3>
<ul>
<li><a href="http://skipmcgrath.com/products/top20sales/" target="%quot;_blank%quot;">My Top 20 Wholesale Sources for eBay PowerSellers</a><br />
This is a list of my top 20 sources for eBay power sellers and small web site owners</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Day Job Killer and Update on Selling Info Products on eBay</title>
		<link>http://blog.skipmcgrath.com/2007/02/day-job-killer-and-update-on-selling-info-products-on-ebay/</link>
		<comments>http://blog.skipmcgrath.com/2007/02/day-job-killer-and-update-on-selling-info-products-on-ebay/#comments</comments>
		<pubDate>Tue, 06 Feb 2007 21:52:29 +0000</pubDate>
		<dc:creator>Skip McGrath</dc:creator>
				<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://blog.skipmcgrath.com/public/item/157507</guid>
		<description><![CDATA[The Day Job Killer is the Latest Product from the Creator of Project X. This is not for everyone. But if you want to make money from affiliate programs and Google AdSense You will want to see this. This blog is for eBay sellers, but a lot of my readers also have websites and like [...]]]></description>
			<content:encoded><![CDATA[<p>The Day Job Killer is the Latest Product from the Creator of Project X.</p>
<p><span style="font-family: Trebuchet MS;">This is not for everyone. But if you want to make money from affiliate programs and Google AdSense You will want to see this.</span></p>
<p><span style="font-family: Trebuchet MS;">This blog is for eBay sellers, but a lot of my readers also have websites and like to earn money from affiliate marketing and Google AdSense.  Last year, Rob XYZ (He is a 34 year-old affiliate guru from the NYC who won&#8217;t reveal his name, came out with a product called Project X that I used to increase my income from Google AdSense and my affiliate banners by over 200%. </span></p>
<p><span style="font-family: Trebuchet MS;">The <a title="Day Job Killer" href="http://mcgrrrrr.dayjobkill.hop.clickbank.net/" target="_blank">Day Job Killer</a> is his latest product and it just launched today.  It sells for $77 today through Thursday and then the price will go up to $97 or possibly more.  I just got a look at it and its worth every penny.  Warning these are not techniques for the squeamish.  They are all honest &#8211;nothing illegal or unethical &#8211;but this is Gorilla marketing at its best.  Now don&#8217;t buy this if you aren&#8217;t ready to work at it.  It will take you a couple of hours to study the material, you will have to invest some time in learning how Google AdSense works if you don&#8217;t already use it, and then it will take a few hours to set up your ads.  But if you are ready to invest the time, he can show you how to make money from Google AdSense and Clickbank even if you don&#8217;t have a web site &#8211;and how to really drive affiliate income if you do have a blog or a web site. <a title="Day Job Killer" href="http://mcgrrrrr.dayjobkill.hop.clickbank.net/">Click here to learn more about the Day Job Killer</a>.</span></p>
<p><span style="font-family: Trebuchet MS;">Now on to Selling Info Products on eBay</span></p>
<p><span style="font-family: Trebuchet MS;">Since I published How To Create and Sell Information Products on eBay, I keep getting emails from people asking how you can make money selling eBooks on eBay for 99-cents. If you read the information on my product page carefully you will see that I am NOT talking about those sorts of products.  What happens is people go to eBay and see all of the info products selling for 99-cents or $1.99 and that is all they see.  That is because there are so many of them.  What they don&#8217;t see are the hundreds if not thousands of eBooks, Videos, DVDs and other forms of &#8220;how to&#8221; and &#8220;learn-to&#8221; information or the many reference guides people are selling.  These typically only come up when you search a topic or product category.  For example if you searched the term <em>video camera</em>, you would find an eBook entitled <em>How To Make Money With Your Video Camera ($15.95)</em> or if you searched <em>Soldered Glass Art Pendants</em> you would find a book about how to make Instruction Manual to Make Soldered Glass Art Pendants ($12.95).  These are just a couple of examples.  Some of the other titles I found include:</span></p>
<blockquote style="MARGIN-RIGHT: 0px" dir="ltr"><p><span style="font-size: xx-small;">HOW TO BUILD A BARBECUE GRILL DIY PLAN EBOOK RECIPE BBQ </span></p>
<p><span style="font-size: xx-small;">How to Catch More Bass Guarranteed NEW</span></p>
<p><span style="font-size: xx-small;">How to Start Your Own Picture Framing Business&#8221; DVD </span></p>
<p><span style="font-size: xx-small;">CORIAN &#8211; HOW TO EBOOK FOR DO-IT-YOURSELF PROJECTS </span></p>
<p><span style="font-size: xx-small;">HOW TO POWDER COAT PAINT COATING Painting eBook NEW</span></p>
<p><span style="font-size: xx-small;">HOW TO DO MASONRY CONCRETE STAMPING WALLS PATIOS STONE</span></p>
<p><span style="font-size: xx-small;">HOW TO CONVERT ANY WORD FILE INTO TO PDF ADOBE EBOOK </span></p>
<p><span style="font-size: xx-small;">How To make Money Buying real Estate Pre-Foreclosures </span></p>
<p><span style="font-size: xx-small;">Window Tint Bus TRAINING Learn How to Tinting Video DVD</span></p></blockquote>
<p>Some of these books and DVDs are about making money &#8211;but many of them are not. They are written for hobbyists and those wanting to learn new skills &#8211;and none of them sell for $0.99 or $1.99.  They all sell for between  $20 and $100.</p>
<p>So what about all those 99-cent eBooks on eBay?  What are they about. Why are people doing that and how are they making money?</p>
<p>Let me answer the last question first &#8211;most of them are not making money. They are doing one of three things:</p>
<ol>
<li><span style="font-family: Verdana; font-size: x-small;">They are selling a low cost product just to build up their feedback. eBay is trying to crack down on this with some success.  I predict (and hope) in the near future that eBay will put some minimum price required for any information product.  It would not have to be too high &#8211;even $4.99 would get rid of a lot of these creeps.</span></li>
<li><span style="font-family: Verdana; font-size: x-small;">Some are from honest &#8211;but naive people who bought an eBook with resale rights thinking they could make money reselling it.  Most &#8211;but not all, books that come with resale rights</span> are nothing more than a viral marketing technique by the original creator of the eBook.  The book you are selling contains links to his website where he upsells more expensive readers and you get nothing of that.</li>
<li>The last category are selling cheap eBooks as a loss leader to generate hits and income on their website or even their eBay store.  There is nothing wrong with this as long as the book they are selling delivers real value rather than just another sales letter &#8211;and the product they are selling also delivers real value.</li>
</ol>
<p><span style="font-family: Trebuchet MS;">In How To Create and Sell Information Products on eBay, I stress three concepts that you must employ if you want to be successful: </span></p>
<ul>
<li>Create and Deliver a quality product</li>
<li>Deliver real value for the money you charge</li>
<li>Offer a No-questions-asked money back guarantee on everything you sell</li>
</ul>
<p><span style="font-family: Trebuchet MS;">What it comes down to is that if I sign my name to something, my reputation is on the line.  If I don&#8217;t follow those three rules my reputation gets trashed &#8211;and I probably won&#8217;t make any money.</span></p>
<h3>See Also</h3>
<ul>
<li><a href="http://tinyurl.com/3ac2xd" target="%quot;_blank%quot;">Earn money with Google AdSense, Clickbank and Affilaite programs</a><br />
The Day Job Killer is the latest project from the creator of Project X</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>More problems for eBay sellers. eBay and Google agree to cross platform advertising.</title>
		<link>http://blog.skipmcgrath.com/2006/08/more-problems-for-ebay-sellers-ebay-and-google-agree-to-cross-platform-advertising/</link>
		<comments>http://blog.skipmcgrath.com/2006/08/more-problems-for-ebay-sellers-ebay-and-google-agree-to-cross-platform-advertising/#comments</comments>
		<pubDate>Mon, 28 Aug 2006 21:42:06 +0000</pubDate>
		<dc:creator>Skip McGrath</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[eBay Fees]]></category>
		<category><![CDATA[ebay google]]></category>
		<category><![CDATA[eBay Seller]]></category>
		<category><![CDATA[ebay yahoo]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[google skype]]></category>
		<category><![CDATA[skype]]></category>

		<guid isPermaLink="false">http://blog.skipmcgrath.com/public/item/140111</guid>
		<description><![CDATA[ebay goes to great lenghts to keep sellers on the eBay platform, now they are going to drive your buyers to Google advertisers. Following eBay’s agreement with Yahoo on PayPal and pay per click advertising, eBay and Google today announced a multi-year agreement involving text-based advertising and &#8220;click-to-call&#8221; (Read Skype) advertising functionality. First eBay made [...]]]></description>
			<content:encoded><![CDATA[<p>ebay goes to great lenghts to keep sellers on the eBay platform, now they are going to drive your buyers to Google advertisers.</p>
<p><span style="color: #000000;"><span style="font-family: arial,helvetica,sans-serif;"><span style="mso-bidi-font-weight: bold">Following eBay’s agreement with Yahoo on PayPal and pay per click advertising, eBay and Google</span> today announced a multi-year agreement involving text-based advertising and &#8220;click-to-call&#8221; (Read Skype) advertising functionality. </span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif; color: #000000;">First eBay made a deal with Yahoo that would help PayPal by integrating it with Yahoo. In exchange, Yahoo will get to put its pay-per-click (PPC) advertising results on eBay&#8217;s search results pages in the US.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif; color: #000000;">According to today&#8217;s press release, Google will become the exclusive text-based advertising provider for eBay <strong style="mso-bidi-font-weight: normal">outside the United States</strong>. “In addition, eBay and Google plan to integrate and launch &#8220;click-to-call&#8221; advertising functionality that leverages both Skype and Google Talk globally in each company&#8217;s respective shopping and search platforms. The companies said “the financial terms for certain components of the deal involve revenue sharing.”</span></p>
<p><span style="font-family: Arial; color: #000000;">Basically this means that ebay sold US sellers out to Yahoo in exchange for increased PayPal revenue and now they are selling out overseas eBay sellers in exchange for Skype revenue.</span></p>
<p><span style="color: #000000;"><span style="font-family: arial,helvetica,sans-serif;">If I understand today&#8217;s release correctly, Google just figured out how to get their pay per click advertising to appear on eBay&#8217;s overseas platform.<span style="mso-spacerun: yes"> </span>The money eBay spends on Google AdWords has always been a boon to eBay sellers.<span style="mso-spacerun: yes"> </span>It brings millions of eyeballs to the site –and therefore to our listings.<span style="mso-spacerun: yes"> </span>Now, the Google and Yahoo deals will result in driving buyers to our competitors off of eBay.</span></span></p>
<p><span style="color: #000000;"><span style="font-family: arial,helvetica,sans-serif;"><strong>The Google/eBay agreement includes two main parts –neither of which will appeal to eBay sellers.</strong></span></span></p>
<p><span style="color: #000000;"><span style="font-family: arial,helvetica,sans-serif;"><strong>1. Search and Advertising on eBay Sites Outside the U.S.</strong><br />
Google will provide text-based advertising (Google AdWords text ads) on eBay outside the United States. The agreement provides Google advertisers access to eBay and exposes eBay buyers to sources for the products they are seeking off of eBay.<span style="mso-spacerun: yes"> </span>What Brainiac at eBay agreed to this? <span style="mso-spacerun: yes"> </span></span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif; color: #000000;">The press release is long on concept and short on details.<span style="mso-spacerun: yes"> </span>If you read between the lines, I think this means that when a buyer performs a search on eBay (non-US sites) they will also get Google AdWords results across the top of the page in place of the text boxes you could formerly get from the eBay keywords program (cancelled last week by eBay).<span style="mso-spacerun: yes"> </span>eBay sellers will not like this!</span></p>
<p><span style="color: #000000;"><span style="font-family: arial,helvetica,sans-serif;">As a seller I have always opposed banners on eBay that advertise outside websites.<span style="mso-spacerun: yes"> </span>I don’t really care if it’s UPS or Monster.com.<span style="mso-spacerun: yes"> </span>eBay does everything it can to keep sellers from directing buyers to web sites off of eBay and then they do it themselves to generate advertising revenue at our expense.<span style="mso-spacerun: yes"> </span>Now in addition to the banners, if someone is searching for something I am selling, it appears they will also get Yahoo sponsored results on eBay US and Google AdWords text ads (overseas) to websites selling the same product off of eBay.<span style="mso-spacerun: yes"> </span></span></span></p>
<p><span style="color: #000000;"><span style="font-family: arial,helvetica,sans-serif;"><span style="mso-spacerun: yes">By killing off the eBay keywords program and replacing it with Yahoo and Google, this means that where I could formerly buy a top-performing keyword on eBay for ten or fifteen cents, I will now have to pay up to a dollar a click or even more to get my text ad.</span></span></span></p>
<p><span style="color: #000000;"><span style="font-family: arial,helvetica,sans-serif;"><strong>2. Click-to-Call Advertising </strong></span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif; color: #000000;">Since eBay acquired Skype they have stumbled around aimlessly for months trying to find a use for it that integrates with eBay’s service and functionality.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif; color: #000000;">This agreement calls for eBay and Google to integrate and launch &#8220;click-to-call&#8221; advertising functionality within eBay&#8217;s U.S. and international marketplaces and Google&#8217;s search platform. The click-to-call capability will allow a user to click on a link or icon within a product or service advertisement to initiate an Internet voice call to participating eBay merchants <strong style="mso-bidi-font-weight: normal">or Google advertisers</strong> directly from either company&#8217;s respective sites, using Skype or Google Talk. </span></p>
<p><span style="font-family: Times New Roman; color: #000000; font-size: small;"><span style="font-family: arial,helvetica,sans-serif; font-size: x-small;">Great – now I have a choice: Do I want to answer dozens of phone calls a day?<span style="mso-spacerun: yes"> </span>If I do, I will need to hire some help.<span style="mso-spacerun: yes"> </span>If I don’t, people will be clicking on my competitors.<span style="mso-spacerun: yes"> </span>Not cool, eBay!<span style="mso-spacerun: yes"> </span>If you make me do this, the first thing I will tell people when they call, is to go to my website.<span style="mso-spacerun: yes"> </span>If I am going to suffer this additional hassle and cost, I am not going to pay eBay final value fees to do it.<span style="mso-spacerun: yes"> </span>This scheme may work for titanium power sellers with lots of employees but the internet is a 24/7/365 enterprise.<span style="mso-spacerun: yes"> </span>What am I supposed to do, hire a call center in India to answer my calls while I’m asleep?</span></span></p>
<p><span style="font-family: Times New Roman; color: #000000; font-size: small;"><span style="font-family: Arial; font-size: x-small;">This deal will earn extra revenue for eBay but it comes at the expense of sellers.  What&#8217;s new?</span></span></p>
<h3>See Also</h3>
<ul>
<li><a href="http://www.skipmcgrath.com/products/ebaypackage.shtml" target="%quot;_blank%quot;">The Complete eBay Marketing System</a><br />
Complete system for starting and running an eBay business</li>
</ul>
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